Brand Style Lab
Bring the different parts of your brand together, give them language, and put that direction into practice through content.
Your work has evolved, but your brand hasn’t quite caught up. Maybe you’re bringing different interests, skills, and offers together. Maybe you know what you do, but struggle to explain it in a way that feels connected. Or your current messaging and content no longer reflect how you want to show up.
Brand Style Lab is a personalized one-to-one experience where we refresh your brand direction, document how the pieces fit, and create content together so you can begin using it.
See everything included
Discover what connects your brand
Before we meet, you’ll complete an intake covering your current offers, what you want your brand to do, and what feels missing.
During your brand intensive, we’ll explore your brand personalities and creative thinking style, then talk through your work so I can listen for the connections in your messaging, audience, and ideas.
Get a personalized brand profile
I’ll bring that work together into a profile that includes:
- How your brand personalities come together and inform your expression.
- Your audience segments and messaging.
- How your offers connect within the brand.
- A creative and marketing direction, including content styles, formats, and the feeling you want to communicate.
- A proposed content creation flow informed by how you naturally think and create.
We’ll walk through the profile together so you understand the direction and how to begin applying it.
Put the direction into practice
In a guided content recording session, we’ll use your profile to create content together.
I’ll help you develop and communicate your ideas, bring your personality into the recording, and find ways of presenting your work that support the brand direction. I’ll also observe what comes naturally, where you hesitate, and what helps you move through the creative process.
We’ll use that experience to refine your profile and content flow.
Leave with something you can use
You’ll receive your personalized brand profile, the session recording to use yourself, and clear next steps for continuing.
Your handoff will include personalized signs to watch for as you create and publish: whether your message is being understood, whether you’re connecting with the intended audience, and whether the creative process feels workable for you.
You’ll leave with a clearer way to explain your brand, recorded content that puts the direction into practice, and guidance for carrying it forward.
If you want continued support, ongoing one-to-one implementation is available as a separate next step. That’s where we can keep creating, review audience response over time, and refine your strategy and workflow as you use them.
- Investment
- $2,000
- Next step
- Tell me what you’re working on →